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Agriculture is one of the most important sectors in the economy of Armenia. The country was among the first to privatize land following the collapse of the Soviet Union. About 30% of the workforce in Armenia operates in the agricultural sector. The young people of Armenia, as well as the landowners, are working hard to compete with the world market. They are building brands using their own farm produce, and this is the case even for those with small farms covering up to 20 rai. The people continue to be inspired to drive their economy and society forward, as they have done for generations, here in the heartland of
Eurasia.